Summer’s heating up, but your brand doesn’t have to sweat it.
When the temps rise, your audience is on the hunt for anything that’ll help them stay cool, comfortable, and stylish. That’s where summer swag comes in hot (ironically) to keep your brand front and center while helping your people chill out.
Whether you're planning a corporate picnic, sponsoring a summer event, or just trying to win over prospects with branded goodies that bring the breeze, we've rounded up six sizzling summer swag picks that'll seriously up your cool factor.
Ready to make a splash? Let’s dive in.
Nothing says “we care about your comfort” like a personal neck breeze.
This hands-free fan sits comfortably around the neck and sends a steady stream of cool air in both directions, perfect for outdoor festivals, job sites, or anyone who considers “a light sweat” their least favorite summer accessory.
Why it works:
Plus, this item is way cooler (literally) than a paper hand fan.
Swag tip: Include this in your VIP kits for outdoor summer events: it’ll make your booth the coolest place to be.
When the heat's on, this towel turns the chill on. Just wet it, wring it, and snap it to activate the cooling magic. With edge-to-edge dye sublimation printing, your branding gets full, vibrant coverage, and your recipients get a full-body sigh of relief.
Why it works:
Swag tip: This item is great for charity walks, fitness studios, or outdoor employee appreciation days. It’s like gifting a portable breeze!
Coffee who? This sleek, vacuum-insulated cup keeps your iced drinks icy for hours, even under the harsh glare of the midday sun. Corkcicle is a cult-favorite for a reason, and now your brand can be part of that cool club.
Why it works:
Swag tip: Pair it with a cold brew or electrolyte packet for the ultimate summer sip-and-strut gift.
Ditch the plastic and go eco-cool. These single-wall stainless steel cups are 100% recyclable, 100% brandable, and 1,000% better than the red plastic cups at your next event. This item is sleek, durable, and designed to keep drinks refreshingly chill.
Why it works:
Swag tip: This item is ideal for festivals, beer gardens, and corporate BBQs. Bonus points if you fill them with a signature summer mocktail or hand them out with a branded koozie.
Polished, professional, and ready to beat the heat, this is summer swag that works hard and looks good doing it. The OGIO® Linear Polo is built with moisture-wicking technology to keep things cool under pressure, whether you're running a golf scramble or manning the booth at a sizzling summer tradeshow.
Why it works:
Bonus: With its modern, structured design and subtle tonal details, it brings just the right amount of sporty swagger and tag-free comfort for all-day wearability.
Swag tip: Outfit your summer staff or sales crew in this polo for a unified look that says, “Yes, we’re crushing it, and we’re not even sweating it.” Add a branded cap and cooling towel for a next-level summer swag kit.
Cooler than… well, your average cooler. This Lifestyle Cooler Bag is the Cadillac of summer lunch totes. With high-density thermal insulation, water-resistant zippers, and a seriously sleek design, this soft-sided stunner keeps snacks chill and your brand looking fire. Whether it’s packed for a beach day, a hiking trail, or a midday escape from the office, this cooler bag screams functional luxury.
Why it works:
Swag tip: Load it up with summer treats (think electrolyte packets, SPF, or a branded drink tumbler) for the ultimate summer swag giveaway. Perfect for employee gifts, client thank-yous, or incentive rewards that actually get used.
Hot take: summer swag should be functional, fun, and fresh, and these six picks check all the boxes. From wearable fans to chill cups and sun-safe goodies, it’s never been easier to help your brand beat the heat.
So go ahead, turn up the AC, ice down those drinks, and let your swag strategy do the cooling.
Because when your promo’s this good, the only thing hotter than the weather is your brand.
Need help pulling together the coolest kit on the block?
At Blue Soda Promo, we’re your summer swag matchmakers. Whether you want full kits, retail brand collabs, or just a little help picking what won’t melt, we’ve got you. Let’s make some shade-worthy swag together.